Top 5 Apparel Apps on iOS in Lithuania Q4 2021

The fourth quarter of 2021 presented interesting trends for the top five apparel apps on the iOS platform in Lithuania. Below is a detailed analysis of their performance based on data from Sensor Tower.

ABOUT YOU Online Fashion Shop had a notable spike in weekly downloads, peaking at around 3.5K in mid-November. The app maintained a steady download rate between 500 and 700 for most of the quarter, except for the significant increase in November. Active users showed a stable trend with a peak of approximately 16.4K in early November, followed by a slight decline to around 13.7K by the end of December.

Zalando – Online fashion experienced consistent weekly downloads, with numbers ranging from 400 to 1.1K throughout the quarter. The highest download week was mid-November with about 1.1K downloads. Active users for Zalando saw a peak of approximately 13.3K in mid-November, before a gradual decline to around 9.5K by the end of December.

SHEIN - Shopping Online had a steady download rate throughout Q4, peaking at around 590 downloads in early November. Active users showed slight fluctuations but remained relatively stable, peaking at around 7.9K in late December.

ZARA saw a significant increase in downloads during the week of November 22, reaching approximately 1.3K. Active users for ZARA peaked at around 3.9K in the same week, before declining to around 3.1K by the end of December.

ASOS - Discover Fashion Online maintained a steady download rate throughout the quarter, with a peak of around 445 downloads in late November. Active users for ASOS showed a consistent trend, peaking at approximately 4.5K in late November and ending the quarter with around 3.9K active users.

Overall, the data from Sensor Tower indicates varied performance among these top apparel apps in Lithuania during Q4 2021. For more detailed insights, visit Sensor Tower.