AI Insights · Timothy · January 2022
Top 5 Apparel Apps on iOS in the UK - Q4 2021
Discover the performance of the top 5 apparel apps on iOS in the UK during Q4 2021, including trends in weekly downloads and active users.
The fourth quarter of 2021 saw notable performance metrics for the top 5 apparel apps on the iOS platform in the United Kingdom. Below, we delve into the trends observed for each app in terms of weekly downloads and active users, based on data from Sensor Tower.
JD Sports experienced significant fluctuations in weekly downloads, peaking at over 103K during the week of November 22. Weekly active users also saw a notable increase, reaching approximately 252K in the same week.
ASOS - Discover Fashion Online maintained a steady download rate with a peak of around 54K in the week of September 27. Active users saw a substantial rise to about 355K in the week of November 22.
SHEIN - Shopping Online showed consistent download numbers, with a high of roughly 51K in the week of September 27. Active users remained robust, peaking at approximately 1.47M in late November.
boohoo - Shopping & Clothing had a peak download count of around 51K in the week of November 22. Active users also increased, reaching about 291K in the same week.
Nike: Shoes, Apparel, Stories saw a moderate peak in downloads of approximately 32K during the week of October 4. Active users rose significantly to around 400K in the week of November 22.
For more detailed insights and data, visit Sensor Tower.