Top 5 Apparel Apps on iOS in Finland: Q4 2021 Performance

In Q4 2021, the top 5 apparel apps on iOS in Finland displayed diverse performance metrics, as reported by Sensor Tower. Here's a closer look at the weekly downloads and active user trends for these leading apps:

Zalando – Online fashion saw its weekly downloads peak at approximately 2.9K in late November before declining to around 1.2K in early December. Active users for Zalando increased from 40.6K at the end of September to a peak of 56K in late November, before settling back to around 40.4K by the end of December.

H&M - we love fashion experienced a significant spike in weekly downloads, reaching over 4.1K in the week of November 22. Active users also saw a notable increase, peaking at approximately 43.3K in the same week. However, by the end of December, active users had decreased to around 32.5K.

ABOUT YOU Online Fashion Shop had a notable surge in weekly downloads mid-November, hitting approximately 3.3K. Active users followed a similar trend, peaking at around 8.3K in mid-November before declining to about 6.4K by the end of the quarter.

SHEIN - Shopping Online maintained steady weekly downloads, with minor fluctuations around the 600-800 range. Active users showed a gradual increase from 27.8K at the end of September to almost 30K by the end of December.

Lindex had a significant peak in weekly downloads in early December, reaching approximately 1.1K. Active users for Lindex also saw a consistent rise, peaking at about 2.3K in mid-December before slightly declining to around 1.8K by the end of the quarter.

These insights from Sensor Tower highlight the dynamic performance of top apparel apps on iOS in Finland during Q4 2021. For more detailed data and further insights, visit Sensor Tower.