Top 5 Apparel Apps on iOS in Ecuador Q4 2021

In the fourth quarter of 2021, the top 5 apparel apps on iOS in Ecuador exhibited diverse trends in weekly downloads and active users. Here is a closer look at their performance:

SHEIN - Shopping Online saw a consistent performance in weekly downloads, with a peak of 2.8K downloads during the week of November 1. However, downloads gradually declined towards the end of the quarter, reaching approximately 1.4K in the final week of December. The app's weekly active users started at around 34.2K at the beginning of October, peaked at nearly 40K in the last week of December, showing a steady increase throughout the quarter.

ZARA experienced a notable spike in downloads, reaching 1.4K in the week of October 18, before stabilizing around 400 downloads per week for the rest of the quarter. The app's active users also followed an upward trend, starting from 1.6K and peaking at 3K in mid-October, before settling to around 2.1K by the end of December.

Lyst: Shop Fashion Brands exhibited a decline in weekly downloads, starting from 897 in early October and dropping to around 111 by the end of December. The active users showed a similar trend, starting at 1.6K and decreasing to approximately 946 by the end of the quarter.

BERSHKA maintained a steady download rate, peaking at 415 downloads in the week of November 22 and ending the quarter with around 369 downloads. Active users for the app saw a gradual rise from 1.1K in early October to 1.6K by the end of December.

PULL&BEAR reported stable weekly downloads, fluctuating between 189 and 400 throughout the quarter. The app's active users increased from 689 in late September to around 938 by the end of December, showing a consistent upward trend.

These insights are based on data from Sensor Tower. For more detailed analytics and metrics, visit Sensor Tower's platform.