AI Insights · Timothy · December 2021
Top 5 Apparel Apps on iOS in Chile Q4 2021
Discover the performance of the top 5 apparel apps on iOS in Chile during Q4 2021, including download and active user trends.
In Q4 2021, the top 5 apparel applications on the iOS platform in Chile demonstrated diverse performance trends. Here’s a closer look at their weekly downloads and active users, based on data from Sensor Tower.
SHEIN - Shopping Online saw a notable fluctuation in weekly downloads. The app's downloads peaked at around 14.4K in early November but declined to approximately 4.7K by mid-December. Active users initially increased from around 293K at the start of the quarter to a peak of about 360K in early November, before slightly decreasing to around 297K by the end of December.
ZARA experienced relatively stable download numbers, with a slight increase towards the end of the quarter. Downloads ranged from around 1.9K to 4K, peaking in late November. Active users showed a similar trend, starting at approximately 18.1K and reaching around 19.9K in late November, before ending the quarter at about 18.7K.
FARFETCH - Shop Luxury Fashion exhibited a more dynamic pattern. Weekly downloads peaked at about 2.2K in late November but dropped to around 655 in the following week. Active users increased steadily from around 2.1K at the start of the quarter to a peak of approximately 3.2K in late November, before stabilizing around 2.1K by the end of December.
adidas: Shop Shoes & Clothing had a consistent downward trend in downloads, starting at approximately 3.2K and decreasing to around 665 by the end of December. Active users followed a similar pattern, starting at around 19.5K and ending the quarter at about 11K.
Fashion Nova - Online Shopping maintained a relatively stable download rate, with weekly downloads hovering between 443 and 894. Active users showed slight fluctuations, starting at approximately 2.3K and ending the quarter at around 2.3K, with minor variations throughout the period.
For more detailed insights and data, you can visit Sensor Tower.