AI Insights · Timothy · January 2022
Top 5 Apparel Apps on iOS in Belarus for Q4 2021
Discover the performance trends of the top 5 apparel apps on iOS in Belarus during Q4 2021, including download rates and active user metrics.
Throughout Q4 2021, the top 5 apparel apps on iOS in Belarus exhibited varying performance trends in terms of weekly downloads and active users. Here’s a closer look at each app’s performance based on data from Sensor Tower.
SHEIN - Shopping Online showed a mixed trend in weekly downloads, starting from 381 downloads in late September and peaking at 717 downloads in early November before gradually declining to 329 downloads by the end of December. The app's weekly active users fluctuated between approximately 6.7K and 7.8K, with a notable peak of 7.7K in early November.
ZARA experienced relatively stable weekly downloads, with a slight increase towards the end of November, reaching 518 downloads. The active user base also saw a modest rise, peaking at 3K in late November before a slight drop to about 2.5K by the end of December.
FARFETCH - Shop Luxury Fashion maintained consistent weekly downloads throughout the quarter, ranging from around 198 to 329 downloads. The app's active users remained steady, fluctuating between approximately 1.3K and 1.6K, with a slight increase towards the end of December.
ASOS - Discover Fashion Online saw a decline in weekly downloads from 247 in late September to 143 by the end of December. Active users also showed a downward trend, from around 2.9K in late September to approximately 2.7K by the end of the quarter.
FH.BY Интернет-магазин had lower download numbers compared to the other apps, peaking at 245 downloads in late November. The app's performance was relatively stable with minor fluctuations in weekly downloads throughout the quarter.
For more detailed insights and data, visit Sensor Tower.