Top 5 Shopping Apps on Android in Romania - Q4 2021

In Q4 2021, the Romanian shopping app market on Android saw significant activity. Here's a detailed look at the performance of the top 5 shopping apps during this period, based on data from Sensor Tower.

eMAG.ro showed a notable increase in weekly downloads, starting from approximately 7K in late September and peaking at around 78K in mid-December. The app also experienced fluctuations in weekly active users, with a rise from 800K at the start of the quarter to a peak of about 1.1M in early November, before settling around 865K by the end of December.

Lidl Plus maintained a steady download rate throughout the quarter, with weekly downloads ranging from 11K to 31K. The app's active user base showed a gradual increase, peaking at approximately 235K in early November, before a slight decline to 189K by the end of December.

Carrefour România experienced consistent weekly downloads, starting at 15K in late September and reaching up to 25K by mid-December. The app's weekly active users showed a steady climb from around 224K to nearly 288K by mid-December, stabilizing around 269K towards the end of the quarter.

ABOUT YOU Online Fashion Shop saw varying download rates, with a significant peak of 38K in early November. Active user numbers fluctuated throughout the quarter, peaking at 141K in early November before fluctuating between 101K and 121K towards the end of December.

efootwear - online fashion had a notable increase in downloads, with a high of 23K in early November. The app's active user base peaked at 73K in early November, showing a mix of growth and decline before ending the quarter at approximately 55K.

This data, sourced from Sensor Tower, highlights the dynamic nature of the shopping app market in Romania. For more detailed insights, visit Sensor Tower.