AI Insights · Timothy · January 2022
Top 5 Shopping Apps on Android in Poland, Q4 2021
In Q4 2021, the top five shopping apps on Android in Poland exhibited varied trends in downloads and active users. Detailed insights from Sensor Tower reveal the performance metrics of these apps.
In the fourth quarter of 2021, the top five shopping apps on Android in Poland saw diverse trends in their performance metrics, as revealed by Sensor Tower data.
Shopee experienced a dynamic quarter with weekly downloads starting at around 59K and peaking at approximately 109K in mid-December. Active users for this app saw a consistent increase, starting at about 48K and rising steadily to 393K by the end of December.
Allegro: shopping online maintained a relatively steady download rate, ranging from 24K to 34K throughout the quarter. Active users fluctuated slightly, beginning at 1.93M and reaching a peak of 2.13M in early December before ending the quarter at 1.89M.
żappka – Żabka dla Klientów saw a decrease in weekly downloads over the quarter, starting at 40K and dropping to around 17K towards the end of December. Active users also exhibited a declining trend, starting at 1.59M and reducing to approximately 1.22M by the end of the quarter.
Lidl Plus had a varied download performance with numbers ranging from 16K to 30K. The app's active users started at 1.21M and saw some fluctuations, ending the quarter at around 1.24M.
Zalando – online fashion store showed a strong performance in weekly downloads, starting at 13K and peaking at around 34K in mid-November. Active users for Zalando increased from 508K to a peak of 701K in late November, before ending the quarter at around 532K.
These insights highlight the varied performance of top shopping apps on Android in Poland during Q4 2021. More detailed analytics and insights can be found on Sensor Tower.
