AI Insights · Timothy · January 2022
Top 5 Shopping Apps on Android in Central America Q4 2021
In Q4 2021, the top shopping apps on Android in Central America saw varied performance in terms of downloads and active users. Here’s a closer look at their trends.
In Q4 2021, the top 5 shopping apps on Android in Central America exhibited diverse trends in downloads and active users. Below, we break down the performance of each app based on data from Sensor Tower.
Shopee MX: 9.9 Día de Compras saw a significant increase in downloads and active users throughout the quarter. Weekly downloads ranged from 361K to 707K, with a notable peak of approximately 707K in the last week of December. Active users also rose steadily, starting at 1.56M in late September and reaching 2.43M by the end of the year.
SHEIN-Shopping Online had fluctuating download numbers, peaking at around 375K in the first week of October and then declining to a low of 138K by mid-December. Active users varied as well, starting at 3.27M and reaching a high of 3.78M in early November before settling at around 2.97M by the end of December.
Mercado Libre: Compras online experienced a steady increase in weekly downloads, beginning at 178K and peaking at about 291K in the third week of December. Active users showed a gradual upward trend, starting at 6.63M and reaching a high of 7.71M in mid-December before slightly decreasing to 7.21M by the end of the year.
Walmart - Walmart Express - MX displayed consistent weekly downloads, ranging from 96K to 155K throughout the quarter. Active users also showed a gradual increase, starting at 342K and reaching approximately 415K by the last week of December.
Coppel: compras en línea saw a varied download trend, with weekly downloads peaking at 167K in early November and a low of around 78K in late September. Active users increased steadily, beginning at 984K in late September and rising to approximately 1.22M by the end of December.
These insights reveal the dynamic nature of the shopping app landscape in Central America. For more detailed analytics and trends, visit Sensor Tower.