AI Insights · Timothy · January 2022
Top 5 Shopping Apps on Android in Turkey: Q4 2021 Performance
Explore the performance trends of the top 5 shopping apps on Android in Turkey during Q4 2021, including weekly downloads, revenue, and active users.
During the fourth quarter of 2021, the top 5 shopping applications on the Android platform in Turkey showcased varying performance trends in terms of downloads, revenue, and active users. Here's a detailed look at how each app fared, based on data from Sensor Tower.
letgo: Buy & Sell Used Stuff experienced a notable performance in Q4 2021. Weekly revenue peaked at around $22.4K in early October before gradually declining to approximately $16.1K by the end of December. Downloads showed a consistent pattern, with a peak of about 111.8K in mid-November and a slight decrease towards the quarter's end, stabilizing around 88.3K. Active users saw a decline from around 2M in late September to approximately 1.75M by the end of December.
Kim GB İster - İnternet Kazan from 4play Mobile Solutions also had an intriguing performance. Revenue remained relatively low but stable, peaking at $242 in early November. The app saw a significant surge in downloads in late October, reaching about 38.4K, before dropping to around 3.1K by the end of December. Active users followed a similar trend, peaking at approximately 40K in late October and declining to around 7.8K by the end of the quarter.
LootBoy: Packs. Drops. Games. from Lootboy GmbH exhibited modest performance metrics. Revenue remained stable, hovering around $100 throughout the quarter. Downloads were minimal, with a noticeable peak of 77 in late December. Active users fluctuated slightly, starting at 598 in late September and ending at 434 by the end of December.
Wallapop - Sell & Buy from Wallapop had a relatively steady revenue stream, maintaining around $60 weekly. However, downloads and active users were negligible throughout the quarter, indicating limited engagement on the Android platform in Turkey.
Lastly, السوق المفتوح - OpenSooq from OpenSooq.com Limited showed steady performance. Revenue saw a peak of $124 in late October, with a noticeable increase towards the end of the year, reaching $90. Downloads remained consistent, ranging between 352 to 534 weekly. Active users showed a gradual increase, starting at 2.4K in late September and ending at approximately 2.8K by the end of December.
For more detailed insights and data, visit Sensor Tower.