Top 5 Android Shopping Apps in Africa - Q4 2021

During the fourth quarter of 2021, the top five shopping apps on the Android platform in Africa showed varied performance metrics. Here’s a detailed look at their weekly downloads, revenue, and active users trends, based on data from Sensor Tower.

mourjan had a dynamic quarter with weekly downloads peaking at around 4.9K in mid-November, before slightly dropping to approximately 3.6K by the end of December. Weekly revenue saw a modest increase with figures hovering around $200, peaking at $251 in early November. Active users showed a stable trend, starting at 8.3K in late September and reaching a high of 10.3K in late November before settling at about 8.9K by the end of the year.

LootBoy: Packs. Drops. Games. experienced a significant surge in downloads towards the end of the quarter, with weekly figures jumping from 375 in early December to 2.5K by the week of December 20. Revenue also saw an uptick, rising from $136 in early December to $184 in the same period. Active user numbers followed a similar upward trend, increasing from 3.5K at the start of December to over 6.5K by the end of the month.

Wallapop - Sell & Buy maintained a steady performance throughout Q4. Weekly downloads fluctuated but generally stayed within the range of 400 to 800, peaking at 894 in early November. Revenue figures remained consistent, averaging around $90, with a slight peak at $114 in late December. Active users saw a gradual increase from 6.8K in late September to nearly 8K by the end of December.

The app السوق المفتوح - OpenSooq demonstrated robust performance, with weekly downloads maintaining a steady range between 6.4K and 8.3K, peaking in mid-November. Revenue showed some fluctuations but ended the quarter strong at $130 in the last week of December. The number of active users remained relatively stable, starting at 17.6K in late September and closing at around 18.5K by the end of the year.

Lastly, Bazaraki had a challenging quarter with weekly downloads ranging from 1 to 162, peaking in early November. Revenue figures were modest, averaging around $60, with a slight dip towards the end of December. Despite the fluctuations, Bazaraki managed to maintain a presence in the market.

These insights are based on data from Sensor Tower. For more detailed analytics and trends on mobile app performance, visit Sensor Tower.