AI Insights · Timothy · January 2022
Top 5 Parenting Apps on Android in the UK Q4 2021
Discover the performance trends of the top 5 parenting apps on Android in the UK during Q4 2021, including weekly downloads, revenue, and active users.
Throughout the fourth quarter of 2021, the top 5 parenting apps on the Android platform in the United Kingdom exhibited varied performance trends in terms of weekly downloads, revenue, and active users. Here’s an overview of their performance:
Find my kids: live GPS tracker from GEO TRACK TECHNOLOGIES INC saw a decline in weekly revenue, starting at approximately $11K in early October and dropping to around $6.6K by the end of December. Weekly downloads fluctuated, peaking at 6.1K in early December, while weekly active users remained relatively stable, averaging around 47.2K by the end of the quarter.
Microsoft Family Safety from Microsoft Corporation experienced a steady increase in weekly revenue, reaching up to $112 in mid-November. Weekly downloads saw a significant spike, peaking at 14.7K in mid-December. Weekly active users also increased, reaching nearly 22K by the end of December.
FamilyAlbum - Photo Sharing by MIXI, Inc. showed fluctuating weekly revenue, peaking at $716 in late September and stabilizing around $649 by the end of December. Downloads saw a peak of 4.3K in early December. The app's active users showed an increase, reaching up to 53K in early December before dropping to around 42K by the end of the quarter.
Pregnancy + | Tracker App from Philips Digital UK Limited had stable weekly revenue, maintaining around $80-$100 throughout the quarter. Downloads peaked at 3.6K in early November and then fluctuated, ending the quarter with about 2.3K downloads. The app's active users decreased gradually, starting at 146.5K in late September and ending at approximately 131.8K by the end of December.
Amazon Kids+: Books, Videos… from Amazon Mobile LLC did not generate any revenue during this period. However, weekly downloads showed a significant increase, peaking at 6.1K in mid-December. Active users also saw a notable rise, reaching over 26.5K by the end of December.
These insights provide a snapshot of the performance of the leading parenting apps in the UK for Q4 2021. For more detailed analysis and insights, visit Sensor Tower.