AI Insights · Timothy · January 2022
Top 5 Parenting Apps on Android in Germany - Q4 2021
A look at the performance of the top 5 parenting apps on the Android platform in Germany during the fourth quarter of 2021, including trends in downloads, revenue, and active users.
During the fourth quarter of 2021, the top 5 parenting apps on the Android platform in Germany experienced varied performance metrics. Here's a closer look at the weekly downloads, revenue, and active user trends for these apps.
Find my kids: live GPS tracker saw its weekly revenue peak at around $4.8K in the final week of December, after a steady fluctuation throughout the quarter. Download numbers showed a significant increase, reaching a high of approximately 7.5K in early December. Active users also saw an upward trend, peaking at around 51.4K in the first week of December before settling at roughly 45.8K by the end of the quarter.
Pregnancy + | Tracker App by Philips Digital UK Limited had a relatively stable revenue stream, hovering around the $35 mark each week. Downloads varied, with a notable dip to about 2.1K in the week of December 20, followed by a recovery to approximately 3.7K by the end of the month. Active users saw a decline from 378.2K at the start of the quarter to about 319.3K by mid-December, before rebounding to around 349.5K in the final week.
Amazon Kids+: Books, Videos… maintained a consistent download rate, with a notable spike to about 6.7K in the week of December 20. Active users showed an overall increase, peaking at around 31.1K in mid-December before a slight drop to 26.2K by the end of the quarter.
Be Closer: Family location experienced a gradual decline in weekly revenue, starting from approximately $2.0K in late September and dropping to about $1.0K by the end of December. Downloads saw a significant drop from around 8.7K in early October to just 178 by the end of the quarter. Active users followed a similar downward trend, decreasing from about 9.7K in early October to roughly 1.6K by the end of December.
Pampers Club - Treueprogramm had a fluctuating download rate, peaking at approximately 3.1K in early December. Active users saw a rise from around 16.8K in late September to about 20.2K in early December, before dropping to 15.5K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.