Top 5 Apparel Apps on Android in Turkey in Q4 2021

The fourth quarter of 2021 saw notable performances from the top 5 apparel apps on the Android platform in Turkey. Here's a closer look at their weekly downloads and active user trends, with data sourced from Sensor Tower.

DeFacto - Clothing & Shopping experienced significant growth in weekly downloads, starting at 35K in late September and peaking at approximately 122K in the week of December 20. Active users showed a similar upward trend, beginning at 250K and reaching a high of around 455K in the week of November 22.

FLO maintained a consistent performance in terms of weekly downloads, fluctuating between 46K and 98K throughout the quarter. The app's active users saw a steady increase, starting at 371K and peaking at about 454K in the week of December 20.

Modanisa: Modest Hijab Fashion had varied weekly downloads, with a high of 41K in late September, dropping to around 9.4K in early December, and slightly improving to 12K by the end of the year. Active users followed a similar pattern, starting at 165K, reaching a low of 120K in the last week of December.

Koton:Giyim Alışveriş Sitesi showed moderate weekly downloads, ranging from 12K to 21K throughout the quarter. The app's active users saw a gradual increase, starting at 89K and peaking at 106K in the week of December 20.

adidas: Shop Shoes & Clothing experienced fluctuating weekly downloads, starting at 8K in late September, peaking at 19K in late October, and then stabilizing around 12K towards the end of December. Active users also showed variability, beginning at 57K, peaking at 75K in late October, and ending the quarter at approximately 69K.

For more detailed insights and analytics, visit Sensor Tower.