Top 5 Apparel Apps on Android in Slovakia Q4 2021

The fourth quarter of 2021 saw a dynamic landscape for apparel apps on the Android platform in Slovakia. Here, we take a closer look at the performance of the top 5 apps: Zalando – online fashion store, ABOUT YOU Online Fashion Shop, CCC club, shoes and fashion, efootwear - online fashion, and SHEIN-Shopping Online.

Zalando – online fashion store experienced a notable fluctuation in weekly downloads, peaking at 4.4K in mid-November before tapering off to around 979 by the end of December. The app's weekly active users increased steadily from approximately 23K in late September to a high of nearly 33.5K in late November, before decreasing to about 23.8K by the end of the quarter.

For ABOUT YOU Online Fashion Shop, weekly downloads saw significant growth in mid-November, reaching 7.4K, but later dropped to around 3.1K by the end of December. Active users showed a similar trend, starting at 28.3K in late September, peaking at 37K in early November, and concluding the quarter at approximately 30.5K.

CCC club, shoes and fashion had a more stable performance with weekly downloads ranging from 821 to 4.5K. Active users saw a peak of 10.5K in early November, before declining to around 6.4K by the end of December.

efootwear - online fashion showed an upward trend in downloads, reaching a peak of 2.4K in mid-December. Active users grew from 4.2K in late September to about 5.6K by the end of December, with a noticeable increase in mid-November.

Lastly, SHEIN-Shopping Online saw a significant drop in downloads after a peak of 6.3K in late September, stabilizing around 916 by the end of December. Active users fluctuated, with a high of 33.5K in early November, and ended the quarter at approximately 26.6K.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s official website.