Top 5 Apparel Apps on Android in Israel Q4 2021

In Q4 2021, the top 5 apparel apps on the Android platform in Israel showcased varied performance metrics, reflecting their popularity and user engagement. Here’s a detailed look at their weekly downloads and active user trends.

SHEIN-Shopping Online saw weekly downloads fluctuate slightly, starting at around 10.4K in late September and dipping to a low of 7.9K at the end of November. Downloads picked up again, closing the quarter at approximately 9.6K. The app maintained a strong user base with weekly active users peaking at 156.3K in early November but declining to 114.8K by the end of December.

ASOS experienced a notable spike in weekly downloads in early November, reaching around 4.3K. Other weeks saw more modest figures, averaging between 1.5K and 2.1K. Active users for ASOS peaked at 39.9K in late November, before a gradual decline to 27.4K by the end of December.

Zara had a significant increase in weekly downloads in late November and mid-December, with figures reaching 4.4K. The app’s active users also saw a peak in late November at 21.7K, with another notable high of 21.6K just before Christmas.

Nike: Shoes, Apparel & Stories showed a steady increase in downloads, particularly in late October and early November, peaking at 3.1K in late November. Active users rose from 1.6K in late September to a high of 3.4K in late November, stabilizing around 2.5K by the end of December.

Terminal X experienced a peak in weekly downloads in late November at around 2.4K, with other weeks ranging between 845 and 1.3K. Unfortunately, data on active users for Terminal X was not available.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s platform.