Top 5 Apparel Apps on Android in Ireland: Q4 2021 Performance

Throughout the fourth quarter of 2021, the top five apparel apps on the Android platform in Ireland exhibited varied performance trends in downloads and active users. Here’s a detailed look at their performance, based on data from Sensor Tower.

JD Sports saw a significant increase in weekly downloads, starting from around 1.3K at the beginning of October and peaking at approximately 4.9K in the third week of November. The app's weekly active users also showed a steady rise, starting from 9.2K and reaching a high of nearly 14.9K by the end of November.

SHEIN-Shopping Online experienced fluctuating download numbers, beginning at around 5.9K and dropping to about 921 in mid-December, before slightly rebounding to 1.9K by the end of the quarter. The app maintained a relatively stable active user base, fluctuating between 83K and 110K throughout the quarter.

ASOS had a varied download performance, starting at approximately 1.9K and decreasing to about 813 by mid-December, before slightly recovering to 1.4K in the last week of December. The app's active users peaked at around 16.5K in the third week of November but generally hovered around the 12K mark for most of the quarter.

Nike: Shoes, Apparel & Stories experienced a steady download rate with peaks of around 2K in early October and late November. Active users saw a peak of roughly 14.7K in late November, with fluctuations throughout the quarter, maintaining an average around the 10K mark.

adidas: Shop Shoes & Clothing had a more modest download trend, starting at 1.3K and seeing a high of 2.2K in early November. Active users saw a peak at around 18.5K in early November, followed by a decline to about 11K in mid-December, before ending the quarter with an upward trend to approximately 13.4K.

For more detailed insights and data, visit Sensor Tower.