Top 5 Apparel Apps on Android in Guatemala Q4 2021

In the fourth quarter of 2021, the top five apparel apps on the Android platform in Guatemala showcased diverse performance metrics. Here’s a closer look at their trends based on data from Sensor Tower.

SHEIN-Shopping Online maintained a strong presence with a notable increase in weekly downloads, peaking at approximately 6.9K in early November. Despite a gradual decline towards the end of the quarter, it saw a resurgence in the final week with 3.6K downloads. Weekly active users also showed a positive trajectory, starting at around 56.4K and reaching a peak of 73K in the last week of December.

Distefano Shop had a modest yet consistent performance. Weekly downloads fluctuated, with a high of about 1K in mid-November. The app saw its downloads stabilize around the 500 mark towards the end of the quarter.

BERSHKA: Fashion & trends experienced a steady download rate throughout Q4. Downloads peaked at 631 in mid-November and remained relatively stable around the 450 mark in December. Active users saw a slight increase from 3.1K in late September to a peak of 3.7K in mid-November before stabilizing around 3K.

PULL&BEAR: Fashion and Trends had a consistent download trend with slight fluctuations. Downloads peaked at 626 in late November and remained around the 400-500 range in December. Active users showed a gradual increase, starting from 1.4K in late September to about 1.8K in mid-November, before stabilizing around 1.5K towards the end of the quarter.

Zara also showed consistent performance in downloads, peaking at 580 in early December. The app maintained a stable download range around the 400-500 mark towards the end of the quarter. Active users rose steadily from 2.5K in late September to a peak of 3.1K in early December, before a slight decline to 2.8K in the final week of December.

Overall, these top apparel apps demonstrated varied performance trends in Guatemala during Q4 2021. For more detailed insights and data, visit Sensor Tower.