Top 5 Apparel Apps on Android in Ecuador - Q4 2021

During the fourth quarter of 2021, the leading apparel apps on the Android platform in Ecuador exhibited varied performance trends. Below is an overview of the top 5 apps based on their weekly downloads and active users.

SHEIN-Shopping Online saw a significant increase in weekly downloads, peaking at 13.6K in early November. The app's active users also saw a steady climb, reaching approximately 138K by the end of December.

BERSHKA: Fashion & trends experienced a decline in weekly downloads, from around 2.1K in late September to about 718 by the end of December. Active users followed a similar downward trend, starting at 10.5K and ending at approximately 6.5K.

PULL&BEAR: Fashion and Trends had a decrease in weekly downloads, beginning at 1.6K in late September and dropping to around 596 by the end of December. Active users also declined, from roughly 4.3K to 2.9K during the same period.

Moda RM, a relatively new entrant, showed a mixed performance. Weekly downloads peaked at 1.4K in early December but saw a slight decline to 694 by the end of the month. No data was available for active users.

Fashion Nova saw its weekly downloads fall from about 1.5K in late September to 410 by the end of December. The app's active users also decreased, starting at approximately 4.2K and ending at around 2.8K.

For more detailed insights and data, visit Sensor Tower.