Top 5 Shopping Apps in Estonia Q3 2021: Unified Platform Performance

In Q3 2021, the top 5 shopping apps in Estonia displayed a range of performance metrics, indicating diverse trends in user engagement and popularity. The data, sourced from Sensor Tower, provides insights into the weekly downloads and active user trends for these apps.

Zalando – Online fashion registered a notable increase in weekly downloads, starting from a modest 8 downloads in the week of July 12 and peaking at 1.5K in mid-September. The app maintained a steady download rate around 1.2K to 1.4K in the latter part of the quarter.

ABOUT YOU Online Fashion Shop also experienced a positive trend in weekly downloads. Starting from 616 downloads in early July, the app saw a gradual rise, reaching a peak of 1.1K in late September, maintaining a steady performance throughout the quarter.

IKEA Eesti showcased consistent weekly downloads, with numbers fluctuating between 472 and 1.1K. The app experienced its highest download rate in late August with 1.1K downloads, before stabilizing around 600-700 downloads towards the end of the quarter.

AliExpress - Shopping App saw a varied download trend, starting with 735 downloads in late June and experiencing fluctuations throughout the quarter. The app peaked at 807 downloads in the last week of September, indicating a resurgence in user interest.

Rimi had a relatively stable download trend, beginning with 654 downloads in late June and maintaining a consistent performance. The app reached its peak at 990 downloads in mid-August, followed by a gradual decline to around 500 downloads by the end of September.

For more detailed insights and data, visit Sensor Tower.