Top 5 Shopping Apps Performance in Switzerland Q3 2021

The third quarter of 2021 saw interesting trends in the performance of the top 5 shopping apps on a unified platform in Switzerland. Here’s a detailed look at their weekly downloads, active users, and revenue trends.

Lidl Plus experienced a steady decline in weekly downloads, starting at approximately 15K in late June and tapering down to around 7.3K by the end of September. However, the app saw a consistent increase in weekly active users, beginning at around 45K and peaking at nearly 68K in the last week of the quarter.

SHEIN - Shopping Online showed varied download numbers, starting at approximately 10.6K in late June and ending at around 7.2K by the end of September. Weekly active users remained relatively stable, fluctuating between 112K and 131K over the quarter.

Zalando – Online fashion had a fluctuating download trend, with numbers ranging from 6.1K to 8.9K. The app's weekly active users increased from approximately 152K in mid-July to nearly 194K by the end of September, showing a strong upward trend.

Coop supermarket saw a significant drop in downloads from around 21K in late June to about 2.4K in mid-July, stabilizing at around 2.7K towards the end of the quarter. Weekly active users decreased initially from 62K to 25K but later saw a slight recovery, ending the quarter at around 30K.

Supercard experienced a relatively stable number of weekly downloads, varying between 2.8K and 5.5K. The app's weekly active users saw minor fluctuations, maintaining numbers between 66K and 79K throughout the quarter.

These insights come from Sensor Tower, where more detailed data and analysis are available. Keep an eye on our blog for more updates on app performance across various categories and regions.