Top 5 Parenting Apps Performance in Kenya Q3 2021

The third quarter of 2021 saw varied performance for the top 5 parenting applications in Kenya on a unified platform, as tracked by Sensor Tower. Here’s a detailed look at their key metrics:

My Family - Family Locator from Friendzy Limited displayed a mixed trend in weekly revenue, peaking at $107 in the first week of July before experiencing a general decline. Weekly downloads initially surged, reaching over 2.5K mid-July but dropped significantly to 41 by the end of September. Active users fluctuated throughout the quarter, starting at 2.7K and ending at approximately 2.2K.

BabySparks - Development Activ maintained a modest weekly revenue, peaking at $114 in late June and stabilizing around $14 by the end of September. Weekly downloads showed a downward trend, beginning at 143 and tapering off to 17. The app’s active users also saw a decline from 298 to 152 over the same period.

Find my kids: live GPS tracker by GEO TRACK TECHNOLOGIES INC had consistent weekly revenue around $10. Weekly downloads fluctuated significantly, with notable peaks of 537 in early July and 936 in late September. Active users followed a similar pattern, rising from 754 to 1.8K by the end of the quarter.

Be Closer: Family location from Applabel LTD saw its weekly revenue peak at $82 in late July, with a general decline to $32 by the end of September. Weekly downloads varied, peaking at 1.3K in early August and ending at 118 in September. Active users saw an increase from 401 in late June to 1.6K in mid-September, before dropping to 349.

Qustodio Parental Control App by Qustodio LLC had modest weekly revenue, peaking at $21 in early August and stabilizing at $5 by late September. Weekly downloads showed growth, starting at 11 and reaching 53 by the end of the quarter. Active users increased from 65 to 88 over the same period.

For more detailed insights and data, visit Sensor Tower.