AI Insights · Timothy · October 2021
Top 5 Parenting Apps in Australia Q3 2021: Performance Insights
Discover the performance trends of the top 5 parenting apps on a unified platform in Australia during Q3 2021, with data from Sensor Tower.
In the third quarter of 2021, the top 5 parenting apps in Australia showcased varied performance trends across weekly downloads, revenue, and active users. This analysis, based on data from Sensor Tower, highlights key metrics for these apps.
Be Closer: Family location by Applabel LTD saw its weekly revenue peak at around $5.4K in early July, followed by a notable decline to $1.4K by early September. Weekly downloads showed fluctuation, with a high of 1.1K in early August, but dropped significantly to 50 by the end of September. Active users also experienced a similar trend, peaking at 1.3K in early August and falling to 215 by the end of September.
BabySparks - Development Activ from BabySparks maintained a steady revenue, averaging around $3K weekly, with a peak of $3.4K at the end of September. Downloads remained relatively consistent, fluctuating between 465 and 894. Active users showed a slight decline from 2.7K in late June to 2.3K by the end of September.
Little Ones™ by LittleONES displayed a stable revenue trend, peaking at approximately $5.4K in early August and ending the quarter at $4.2K. Downloads were modest, ranging between 171 and 480 weekly.
Find my kids: live GPS tracker from GEO TRACK TECHNOLOGIES INC experienced fluctuations in revenue, with a peak of $1.7K in mid-July and a low of $820 in early August, ending the quarter with $1.3K. Downloads showed a general upward trend, reaching a high of 870 in early September. Active users increased from 4.9K in late June to 6.4K by early September, before slightly declining to 5.8K by the end of the month.
Speech Blubs: Language Therapy by Blub Blub Inc. maintained a consistent weekly revenue, averaging around $3.4K, with a peak of $4.9K in late July. Downloads were highest in mid-August at 1K but dropped to 183 by the end of September. Active users peaked at 1.1K in mid-August, then decreased to 378 by late September.
These insights underline the dynamic nature of the parenting app market in Australia for Q3 2021. For more detailed analysis and data, visit Sensor Tower.
