AI Insights · Timothy · October 2021
Top 5 News Apps in Nigeria Q3 2021 Performance
Discover the performance trends of the top 5 news apps in Nigeria during Q3 2021. Insights include weekly downloads, revenue, and active users.
During the third quarter of 2021, the top 5 news applications in Nigeria demonstrated varied performance trends in terms of weekly downloads, revenue, and active users. This data, sourced from Sensor Tower, provides a comprehensive overview of the market dynamics for these apps.
Medium: Read & Write Stories from A Medium Corporation exhibited a consistent increase in weekly revenue, peaking at approximately $316 in early August. Weekly downloads fluctuated but saw a noticeable rise towards the end of September, reaching around 4K. The app's active users maintained a steady growth, climbing from 11.4K in late June to 12.9K by the end of September.
The Economist - News, Podcasts experienced modest weekly revenue, with a peak of $306 in mid-September. Downloads were relatively low but showed an upward trend in the last week of September, hitting 111. Active users remained stable, hovering around 500 throughout the quarter.
Bloomberg: Business News Daily saw its weekly revenue peak at $330 at the end of June, with another significant increase to $300 in late July. Downloads were generally consistent, with a notable spike to 267 in the last week of September. The app's active users saw a slight decline from 1.6K to 1.4K mid-quarter but rebounded to 1.7K by the end of September.
The Wall Street Journal. had a peak weekly revenue of $187 in the last week of September. Downloads showed a significant increase in late August, reaching 200, and remained relatively high through September. Active users increased from 427 in late June to 524 by the end of September.
The New York Times maintained steady weekly revenue, peaking at $133 in mid-September. Downloads showed a consistent upward trend, culminating at 309 in the last week of September. Active users saw a gradual increase from 1.7K in late June to over 2K by the end of September.
These insights highlight the performance and engagement trends of the leading news apps in Nigeria during Q3 2021. For more detailed insights and data, visit Sensor Tower.
