AI Insights · Timothy · September 2021
Top 5 Navigation Apps in New Zealand Q3 2021
In Q3 2021, the top navigation apps in New Zealand saw varied performance in downloads, revenue, and active users. Here’s a detailed look at the trends.
The third quarter of 2021 saw diverse trends among the top five navigation apps in New Zealand on a unified platform. Here's a closer look at the performance of each app based on data from Sensor Tower.
Google Maps maintained a strong presence with weekly downloads peaking at about 6.5K in mid-July. Despite some fluctuations, downloads generally ranged between 2.4K and 6.5K. Active users saw a decline from around 403K in early July to a low of 275K in late August, before recovering to approximately 359K by the end of September.
BPme experienced stable weekly downloads, with numbers hovering around 1.8K. Active users for the app were relatively consistent, starting at 3.5K in late June and ending at a similar level by the end of the quarter.
AT Mobile showed a significant drop in weekly downloads from over 2.2K at the start of the quarter to below 500 by the end of September. Active user numbers also declined from around 19.7K in late June to just over 16.2K by the end of the quarter.
Find my Phone - Family Locator saw an interesting trend in weekly revenue, peaking at $815 in mid-September. Downloads were fairly steady, peaking at 926 in mid-September. Active users also showed a general upward trend, reaching about 1.1K in mid-September.
Waze Navigation & Live Traffic had a more modest performance in terms of weekly downloads, peaking at 1.1K in early August. Active users fluctuated throughout the quarter, starting at around 20.1K and ending at 16.3K by late September.
For more detailed insights and data about app performance, visit Sensor Tower.