Top 5 Lifestyle Apps Performance in South Africa Q3 2021

During the third quarter of 2021, the top 5 lifestyle apps in South Africa exhibited varying trends in weekly downloads, revenue, and active users. Here's a detailed look at their performance.

Pinterest maintained a consistent presence, with weekly downloads fluctuating between 23K and 28K. The highest number of downloads was recorded in mid-August at approximately 27.7K. Active users saw a slight decline from 1.8M to around 1.7M over the quarter.

Latest Driver Jobs experienced notable peaks in weekly downloads, particularly in early July and early August with figures reaching around 8.3K and 10.5K, respectively. However, there was a significant drop towards the end of the quarter, with downloads falling to approximately 2.6K.

ChallengeLab showed an upward trend in revenue, peaking at $568 in late August. Weekly downloads were highest in early August at around 13.8K, but then saw a sharp decline to under 2K by the end of September. Active users mirrored this trend, starting at around 10.8K and dropping to nearly 2K by the end of the quarter.

Last Version Status Saver had varied download numbers, with a peak of approximately 13.4K in late August. Active users also saw fluctuations, reaching a high of 10.5K in late August and then dropping to about 5.3K by the end of September.

Lessons in Life Quotes maintained steady download numbers throughout the quarter, ranging between 3.6K and 4.9K. Active users remained relatively stable, starting at around 8.4K and ending the quarter at approximately 7.4K.

For more insights and detailed analytics, visit Sensor Tower.