Top 5 Lifestyle Apps in Russia, Q3 2021: Performance Insights

The third quarter of 2021 saw notable performance trends among the top five lifestyle apps in Russia. Here, we break down the metrics for each app, including downloads, revenue, and active users, based on data from Sensor Tower.

Tinder Dating App: Chat & Date experienced a consistent weekly revenue, peaking at approximately $188K in early July. Weekly downloads remained stable, fluctuating around 55K to 60K, while weekly active users saw a slight decline from 1.25M to 1.15M throughout the quarter.

Badoo: Dating. Chat. Friends demonstrated a steady increase in weekly revenue, reaching around $98K in mid-July. Downloads varied between 88K to 94K per week, and active users showed a slight decrease, from about 2.98M to 2.61M over the period.

PURE: Anonymous Dating App saw a gradual rise in weekly revenue, peaking at approximately $55K in mid-September. Downloads increased from 9K to almost 14K by the end of the quarter. The number of active users increased steadily from around 31K to 42K.

Findmykids: Location Tracker exhibited significant growth, especially in revenue, which surged to about $54K in early September. Weekly downloads saw a dramatic spike, reaching over 121K in late August. Active users also increased substantially, from around 470K to over 700K.

Mental Mentor observed a steady weekly revenue, peaking at nearly $12K at the end of September. Downloads were relatively stable, ranging from 2.5K to 3.9K per week. Active users remained consistent, hovering around 47K throughout the quarter.

These insights are based on Sensor Tower data. For more detailed analytics and trends, visit Sensor Tower.