Top 5 Lifestyle Apps on Unified Platform in Kenya Q3 2021

In the third quarter of 2021, the top 5 lifestyle apps in Kenya showed varying performance trends on a unified platform, which includes data from both iOS and Android. Here’s a closer look at their metrics:

Tinder Dating App: Chat & Date saw a generally stable weekly revenue, peaking at around $3.6K in late June and then fluctuating between $2.3K and $3.2K for the rest of the quarter. Weekly downloads showed an upward trend towards the end of Q3, reaching 7.9K in the last week of September. Weekly active users experienced a slight decline initially, dropping from 87.3K to 77.5K, but saw an increase to 77.7K by the end of the quarter.

Bumble Dating App: Meet & Date experienced a notable peak in weekly revenue of $747 in late July, with figures mostly staying between $350 and $630 for the rest of the quarter. Weekly downloads showed a steady pattern, reaching a high of 491 in mid-July and ending the quarter with 417. Weekly active users increased consistently, starting at 2.1K and climbing to 3.9K by the end of September.

OkCupid Dating: Date Singles had a fluctuating weekly revenue, peaking at $431 in late June and seeing a low of $100 in early August. Weekly downloads showed a significant spike at the end of August with 1.3K, while the rest of the quarter varied between 285 and 426. Weekly active users increased from 9.7K to a peak of 12.6K in early September, before dropping to 9.4K by the end of the quarter.

ShivYog Play had modest weekly revenue, peaking at $362 in late June and maintaining figures mostly below $100 for the rest of the quarter. There were no recorded downloads or active users during this period.

Badoo: Dating. Chat. Friends showed a consistent weekly revenue, with a peak of $551 in late July and maintaining figures mostly between $200 and $300. Weekly downloads saw a peak of 2.7K in mid-July and ended the quarter with 2.3K. Weekly active users fluctuated but generally increased, reaching 57.9K by the end of September.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s platform.