AI Insights · Timothy · October 2021
Top 5 Finance Apps in Central America Q3 2021 Performance
Discover the performance trends of the top 5 finance apps in Central America during Q3 2021, including downloads and active user statistics.
The third quarter of 2021 saw significant activity among the top finance apps in Central America. Here’s a closer look at the performance trends for the leading apps in this category.
BBVA México experienced varied weekly downloads, peaking at around 180K in the week of August 9 and maintaining a steady range between 136K and 167K throughout the quarter. The app’s weekly active users saw fluctuations, starting at 7.6M at the end of June and reaching a high of approximately 7.7M during mid-September, before stabilizing at around 7.6M by the end of September.
Banco Azteca also showed consistent weekly downloads, with numbers ranging from 113K to 135K. The weekly active users for this app remained relatively steady, fluctuating between 3.5M and 3.7M throughout Q3, indicating a solid user base.
PayPal - Pay, Send, Save demonstrated a notable peak in downloads, particularly in the week of August 23, with approximately 282K downloads. Active user numbers were also strong, rising from 1.7M at the beginning of the quarter to over 2M by the end of September.
Mercado Pago: cuenta digital saw a steady increase in downloads, reaching up to 119K in mid-September. Active users for this app showed a positive trend, growing from 2.1M at the start of the quarter to around 2.2M by the end of September.
CFE Contigo maintained a consistent download rate, peaking at around 118K in mid-August. The active user count for this app showed a gradual increase from 615K at the end of June to approximately 641K by the end of September.
These insights are based on data from Sensor Tower. For more detailed analytics and additional insights, visit Sensor Tower.
