AI Insights · Timothy · October 2021
Top 5 Dating Apps in New Zealand Q3 2021: Unified Platform Performance
In Q3 2021, the top dating apps in New Zealand saw varied performance trends in downloads, revenue, and active users. Here’s a closer look at the data from Sensor Tower.
In the third quarter of 2021, the top dating apps in New Zealand demonstrated diverse performance trends across downloads, revenue, and active users on a unified platform. Here’s a detailed analysis of these metrics for the leading apps.
Tinder Dating App: Chat & Date by Tinder Inc. saw its weekly revenue fluctuate, peaking at around $62K in mid-July and then dropping to roughly $43K by the end of September. Weekly downloads remained relatively stable, ranging between 2.5K and 3.3K. The app maintained a high level of weekly active users, hovering around 140K to 146K throughout the quarter.
Bumble Dating App: Meet & Date from Bumble Holding Limited experienced a peak in weekly revenue at approximately $25.7K in early August, but it declined to about $13K by early September. Weekly downloads varied, reaching a high of 2K at the start of August and a low of 1.3K at the end of the month. Active users for Bumble showed an upward trend, closing the quarter at nearly 66K.
Grindr - Gay Dating & Chat by Grindr LLC displayed a steady revenue pattern with a notable high of about $6.6K in mid-September. Weekly downloads were consistent, staying within the 350 to 430 range. Active users ranged from 11.5K to 12.2K, showing slight fluctuations but overall stability.
Hinge Dating App: Match & Meet from Hinge, Inc. saw its weekly revenue peak at nearly $6K in mid-August. Downloads ranged from 1.1K to 1.7K, with a mid-quarter peak. Active users increased from around 35.6K at the beginning of the quarter to approximately 40.2K by mid-September, indicating a growing user base.
Badoo: Dating. Chat. Friends by Badoo Software Ltd showed a peak in weekly revenue at about $5.1K in mid-July, which then declined to around $3.7K by the end of September. Downloads remained relatively stable, fluctuating between 570 and 773. Active users showed a slight decline from around 33.8K at the start of the quarter to approximately 30.6K by early September.
For more detailed insights and data, visit Sensor Tower.
