AI Insights · Timothy · October 2021
Top 5 Apparel Apps on Unified Platform in Latin America, Q3 2021
Discover the performance of the top 5 apparel applications in Latin America during the third quarter of 2021, based on data from Sensor Tower.
In the third quarter of 2021, the top 5 apparel applications in Latin America demonstrated significant trends in weekly downloads and active users, according to data from Sensor Tower. Here’s a closer look at each app's performance:
SHEIN - Shopping Online saw a consistent increase in weekly downloads, peaking at approximately 1.3M during the week of August 9. Active users also showed a steady rise, culminating in around 12.7M by the end of September.
Riachuelo – Comprar roupas experienced fluctuating weekly downloads, reaching a high of about 314K in mid-July. Active users varied throughout the quarter, with a peak of approximately 1.3M in late July and a subsequent decline to around 1M by the end of September.
HOLIN-Fashion Shopping Online displayed a significant boost in weekly downloads, especially in early August, hitting around 420K. Active users mirrored this trend, peaking at approximately 634K in late August before tapering off to around 352K by the end of September.
Lojas Renner - Comprar Roupas showed steady weekly downloads, with a notable increase to about 189K in early August. Active users fluctuated but generally remained around 1.7M to 2M, ending the quarter at approximately 1.8M.
Nike: Shoes, Apparel, Stories had a decline in weekly downloads, dropping from around 199K in late June to about 96K by the end of September. Despite this, active users remained relatively stable, fluctuating around 400K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
