AI Insights · Timothy · October 2021
Top 5 Shopping Apps on iOS in New Zealand – Q3 2021
Explore the performance of the top 5 shopping apps on iOS in New Zealand during Q3 2021, including download trends and active user counts.
In Q3 2021, the performance of the top 5 shopping apps on iOS in New Zealand showcased interesting trends across various metrics. Here's a detailed look at the weekly downloads and active users for these leading apps.
SHEIN - Shopping Online saw a significant increase in weekly downloads throughout the quarter, starting from approximately 3.9K at the end of June and peaking at around 6.9K in mid-September. Weekly active users also showed a positive trend, rising from about 39.9K to 50.8K by the end of September.
The Warehouse - Shop and Save experienced a notable uptick in weekly downloads, beginning with about 2.8K in late June and reaching a high of approximately 6.1K in mid-September. Active user numbers mirrored this growth, increasing from 16.3K to 22.5K over the same period.
Woolworths NZ showed fluctuating weekly downloads with a peak of around 5.4K in mid-August, before stabilizing to approximately 1.5K by the end of September. Active users followed a similar pattern, starting at 18.5K in late June, peaking at about 29.3K in mid-August, and then settling at around 22.3K by the end of the quarter.
Noel Leeming had a steady increase in weekly downloads, beginning at approximately 1.9K in late June and reaching around 3.2K by the end of September. Unfortunately, active user data for this app was not available.
AliExpress - Shopping App maintained a stable download rate throughout the quarter, starting at around 1.1K in late June and peaking at about 1.8K in late August. Weekly active users remained relatively consistent, fluctuating between approximately 48.2K and 52.1K.
These insights into the performance of the top 5 shopping apps on iOS in New Zealand during Q3 2021 highlight the dynamic nature of user engagement and app adoption. For more detailed insights and data, visit Sensor Tower.