AI Insights · Timothy · October 2021
Top 5 Shopping Apps on iOS in Europe for Q3 2021
Discover the performance trends of the top 5 shopping apps on iOS in Europe during the third quarter of 2021, based on Sensor Tower data.
In the third quarter of 2021, the top 5 shopping applications on iOS in Europe showcased varying performance trends in terms of weekly downloads and active users. Here’s a closer look at how each app fared during this period.
SHEIN - Shopping Online saw a consistent download rate, starting at around 402K weekly downloads in late June and gradually declining to approximately 294K by the end of September. Active users for SHEIN maintained a stable range, fluctuating between 9.4M and 9.7M throughout the quarter.
Vinted: Sell vintage clothes experienced a notable increase in weekly downloads, climbing from about 155K in late June to around 228K by the end of September. Active users also saw an upward trend, rising from 2.7M to 3.3M over the same period.
AliExpress - Shopping App maintained a steady download rate, with weekly downloads ranging from 140K to 168K. Active users for AliExpress showed a slight increase overall, starting at 6.6M in late June and reaching approximately 6.7M by the end of September.
H&M - we love fashion showed a positive trend in downloads, beginning at around 145K weekly downloads and peaking at 157K by the end of the quarter. Active users fluctuated but generally increased, from 3.2M in late June to about 3.3M in September.
Amazon saw a steady increase in weekly downloads, starting at 120K in late June and reaching 143K by the end of September. Active users remained relatively stable, ranging between 5M and 5.2M throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analysis and additional insights, visit Sensor Tower.