AI Insights · Timothy · October 2021
Top 5 iOS Lifestyle Apps in Nigeria Q3 2021 Performance
Explore the Q3 2021 performance of the top 5 lifestyle apps on iOS in Nigeria, including trends in downloads, revenue, and active users.
In the third quarter of 2021, the top 5 lifestyle applications on the iOS platform in Nigeria demonstrated varied performance trends in downloads, revenue, and active users. Here’s a closer look at how each app fared during this period, based on data from Sensor Tower.
Tinder Dating App: Chat & Date showed significant fluctuations in its weekly revenue, peaking at around $17.7K in early August. The app experienced a steady increase in weekly downloads mid-quarter, reaching approximately 5.3K in the first week of September. Weekly active users steadily climbed from 66K at the beginning of the quarter to about 72K by mid-September.
Pinterest maintained a consistent pattern in weekly downloads, with numbers hovering around 3.5K throughout the quarter. Active users displayed a stable trend, starting at approximately 213K and peaking at around 224K by the end of August.
Badoo: Dating. Chat. Friends experienced a steady increase in revenue, reaching a peak of about $2.2K in mid-September. Weekly downloads saw a noticeable rise in early September, hitting around 2.2K. Active users for the app showed a consistent upward trend, growing from roughly 39K to 44K over the quarter.
8pm - Meet, Chat, Date, a relatively new entrant, saw a massive spike in downloads post-launch, with numbers skyrocketing to about 14.1K in the third week of September. Revenue peaked at approximately $1.1K in the same week, showing a promising start for the app.
Olosho App witnessed a modest increase in weekly revenue, with figures reaching around $201 in early September. Downloads showed a declining trend overall, starting at around 4.5K in late June and dropping to approximately 1K by the end of September. Active users saw a slight increase, growing from about 5K to 3K over the quarter.
For more detailed insights into the performance of these apps and others, visit Sensor Tower.