AI Insights · Timothy · October 2021
Top 5 Education Apps on iOS in the UK for Q3 2021
Explore the performance of the top 5 education apps on iOS in the United Kingdom during Q3 2021. Data from Sensor Tower reveals trends in downloads, revenue, and active users.
The third quarter of 2021 saw remarkable trends among the top 5 education apps on the iOS platform in the United Kingdom. Here is a detailed look at their performance based on data from Sensor Tower.
Toca Boca World from Toca Boca AB demonstrated a robust performance throughout Q3. Weekly revenue saw a significant increase, peaking at approximately $397K in mid-August before gradually declining to about $231K by the end of September. Weekly downloads followed a similar pattern, starting around 17K at the beginning of the quarter, peaking at 30K in mid-August, and settling at around 21K by the end of September. The app's weekly active users also reflected these trends, starting at 152K and reaching a high of 207K in early August, before dropping to 147K by the end of the quarter.
PictureThis - Plant Identifier by Glority Global Group Ltd. experienced a steady decline in both revenue and downloads. Weekly revenue started at approximately $183K at the beginning of July and decreased to about $68K by the end of September. Weekly downloads followed suit, starting at around 48K and dropping to 13K over the same period. The number of weekly active users also saw a downward trend, beginning at 157K and reducing to 88K by the end of Q3.
Duolingo - Language Lessons from Duolingo maintained consistent performance with slight fluctuations. Weekly revenue hovered around $200K to $220K, peaking at $220K in mid-July and ending the quarter at approximately $196K. Downloads showed a marked increase in September, starting at about 17K and peaking at 30K in early September, before ending the quarter at 26K. Weekly active users remained relatively stable, averaging around 330K to 340K throughout the quarter.
Google Classroom by Google saw significant growth in downloads and active users. Weekly downloads surged from around 11K at the end of June to a peak of 66K in early September, ending the quarter at approximately 31K. Weekly active users mirrored this growth, starting at 905K and peaking at about 1.6M by the end of September. Notably, Google Classroom does not generate revenue through the app, hence no revenue data is available.
Kahoot! Play & Create Quizzes by Kahoot ASA showed a varied performance. Weekly revenue remained relatively low, fluctuating between $1K and $3K. Downloads exhibited a significant increase in early September, starting at around 10K and peaking at 21K, before stabilizing around 19K by the end of the quarter. Weekly active users showed an overall increase, starting at about 97K and reaching a peak of 118K in mid-September.
For more detailed insights and data, visit Sensor Tower.