AI Insights · Timothy · October 2021
Top 5 Education Apps on iOS in Europe: Q3 2021 Performance
Discover the performance trends of the top 5 education apps on iOS in Europe during Q3 2021, including downloads, revenue, and active users.
Performance of Top 5 Education Apps in Europe on iOS in Q3 2021
The third quarter of 2021 saw significant activity among the top education apps on iOS in Europe. Here is a detailed look at the performance trends for the top five apps: Госуслуги Культура, Duolingo - Language Lessons, Toca Boca World, PictureThis - Plant Identifier, and Google Classroom.
Госуслуги Культура
In its initial weeks post-launch, Госуслуги Культура saw a sharp decline in weekly downloads, starting from approximately 744K in the week of August 30 to around 62K by the end of September. Active users followed a similar pattern, peaking at 1.17M in the week of September 6 before declining to about 511K by the end of the month.
Duolingo - Language Lessons
Duolingo - Language Lessons maintained consistent weekly revenue throughout the quarter, peaking at approximately $634K in mid-September. Weekly downloads showed an upward trend, reaching around 138K in the week of September 13. Weekly active users remained stable, with a slight dip from 2.28M at the end of August to 2.16M by the end of September.
Toca Boca World
Toca Boca World experienced a notable fluctuation in weekly revenue, starting at around $511K in late June and peaking at $838K in mid-August before declining to $528K by the end of September. Weekly downloads saw a modest increase, hitting 140K in mid-August, while weekly active users hovered around the 1.2M mark, dropping slightly to 1.1M by the end of the quarter.
PictureThis - Plant Identifier
PictureThis - Plant Identifier saw a steady decline in weekly revenue from $430K in late June to $202K by the end of September. Weekly downloads followed a similar downward trend, decreasing from 180K in late June to around 87K by the end of September. Active users also saw a decline, from 688K in late June to 482K by the end of the quarter.
Google Classroom
Google Classroom experienced significant growth in weekly downloads, especially at the start of the school year, rising from approximately 27K in late June to 285K in mid-September. Active users surged from 4.4M in late June to 9.1M by the end of September, indicating a strong uptake for the app during the back-to-school period.
These insights are derived from Sensor Tower's data, which provides more detailed analytics and trends for app performance.