AI Insights · Timothy · October 2021
Top 5 Dating Apps on iOS in the US: Q3 2021 Performance
Explore the performance of the top 5 dating apps on iOS in the United States during Q3 2021, including trends in downloads, revenue, and active users.
The third quarter of 2021 saw significant activity in the dating app market on iOS in the United States. Here's a closer look at the performance of the top 5 dating apps: Tinder, Bumble, Hinge, Plenty of Fish, and Wizz.
Tinder had a robust quarter with weekly revenue peaking at approximately $5.4M in early September. Weekly downloads varied between 165K and 221K, with a noticeable increase towards the end of the quarter. Active users remained relatively stable, fluctuating around the 5M mark, reaching a peak of approximately 5.5M in late September.
Bumble also showed strong performance, with weekly revenue ranging from $2.4M to $2.7M, peaking in early September. Weekly downloads hovered between 84K and 105K, seeing a gradual increase throughout the quarter. Active users steadily increased, reaching around 2.4M by the end of September.
Hinge saw weekly revenue fluctuate between $1.1M and $1.4M, with a slight dip in late September. Weekly downloads increased from 66K to 91K over the quarter. Active users remained consistent, with a slight upward trend, peaking at approximately 2M in late September.
Plenty of Fish experienced weekly revenue ranging from $873K to $1M, with a steady decline towards the end of the quarter. Weekly downloads ranged from 55K to 63K, with a slight upward trend in September. Active users fluctuated around 600K to 680K, with a peak in early August.
Wizz had the lowest revenue among the top 5, peaking at approximately $17.7K in early September. Weekly downloads varied between 25K and 47K, with a significant increase in early September. Active users showed growth, peaking at around 298K in mid-September.
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