AI Insights · Timothy · October 2021
Top 5 iOS Dating Apps in Kenya Q3 2021
Discover the performance of the top 5 dating apps in Kenya on iOS during Q3 2021, including trends in downloads, revenue, and active users.
The third quarter of 2021 saw notable activity in the dating app scene on iOS in Kenya. Here's a closer look at the performance of the top 5 dating apps, based on data from Sensor Tower.
Tinder Dating App: Chat & Date
Throughout Q3 2021, Tinder exhibited a fluctuating revenue trend, peaking at approximately $2.2K in the first week of July and dipping to around $1.1K by the end of September. Weekly downloads showed a modest increase, starting from 449 in late June and reaching 553 at the end of August. Active users saw a slight decline from 10.6K to around 9.5K over the quarter.
Badoo: Dating. Chat. Friends
Badoo experienced varied revenue, with a high of $178 in mid-July and a low of $54 by the end of September. Downloads fluctuated between 107 and 162 per week. Active users remained relatively stable, starting the quarter at 3.9K and ending at approximately the same level.
Bumble Dating App: Meet & Date
Bumble saw its revenue peak at $656 in late July, with a general downward trend thereafter, closing the quarter at around $280. Downloads were consistent, hovering around 130-150 per week, except for a dip to 78 in mid-September. Active users increased slightly from 2.1K at the end of June to 2.4K by the end of September.
OkCupid Dating: Date Singles
OkCupid's revenue varied, peaking at $405 in late June and dipping to $68 in early September. Downloads ranged from 83 to 231 per week, with a notable spike in early September. Active users remained steady, starting at 1.9K and ending the quarter at approximately the same level.
Couples: Private Messenger
Couples saw minimal revenue, with occasional peaks reaching $38 in late August. Weekly downloads were generally low, peaking at 117 in mid-September. Active users showed a gradual increase from 119 to 195 over the quarter.
For more detailed insights and data, visit Sensor Tower.