AI Insights · Timothy · October 2021
Top 5 iOS Book Apps in Russia Q3 2021 Performance Review
A detailed review of the top 5 iOS book apps in Russia for Q3 2021, including trends in downloads, revenue, and active users.
In the third quarter of 2021, the top 5 iOS book applications in Russia showcased varied performance metrics in terms of downloads, revenue, and active users. Here’s a closer look at their trends.
Litres: Books and audiobooks saw a strong performance in Q3 2021. Weekly revenue peaked at around $204K in early August, with a slight fluctuation throughout the quarter, ending at approximately $171K by the end of September. Weekly downloads remained consistent, starting at 22K and peaking at about 26K in mid-September. Active users hovered around 150K, with minor rises and falls, concluding the quarter at roughly 144K.
Storytel - Audiobooks Library maintained steady weekly revenue, which started at $32K and rose to about $37K by the end of September. Downloads increased from 9.3K to around 15K during the same period. Active users also showed growth, beginning at 103K and reaching a peak of approximately 132K in mid-September before slightly dropping to 125K by the quarter's end.
MyBook: books and audiobooks experienced a stable trend in revenue, starting at $63K and ending the quarter at a similar figure. Weekly downloads varied, peaking at around 13K in early September and then slightly declining. Active users remained stable throughout the quarter, averaging around 58K.
Читай-город had an interesting quarter with no recorded revenue but showed significant growth in downloads. Weekly downloads increased from 6.5K to around 13K by early September. Active users followed a similar pattern, starting at 42K and peaking at 52K in early August before settling at around 48K by the end of the quarter.
Wattpad - Read & Write Stories exhibited moderate revenue growth, with weekly revenue peaking at about $1.4K in early August. Downloads fluctuated, starting at 7.7K and ending at about 7K. Active users showed a declining trend, beginning at 239K and dropping to around 229K by the end of September.
For more detailed insights and data on app performance, visit Sensor Tower.