Top 5 Apparel Apps on iOS in South Africa Q3 2021

In the third quarter of 2021, the top 5 apparel apps on the iOS platform in South Africa showcased varying performance trends in terms of weekly downloads and active users. Here’s a closer look at how each app performed:

SHEIN - Shopping Online saw a notable increase in weekly downloads, peaking at around 21.7K in the week of August 16. Weekly downloads fluctuated, reaching a low of approximately 10.7K by the end of September. Active users for the app also saw a gradual rise, moving from 73.9K at the start of the quarter to a high of 93.7K in the final week of September.

Nike: Shoes, Apparel, Stories had relatively stable weekly downloads, with a peak of about 3.4K in mid-July. Active users saw a significant increase in the same period, jumping from 7.8K to 12.7K, before stabilizing around the 9.6K mark by the end of the quarter.

ZARA experienced a more stable trend in weekly downloads, with figures hovering around the 1.5K mark throughout the quarter. Active users followed a similar pattern, maintaining around 13.9K to 14K, with a slight dip to 12.9K at the end of September.

Lyst: Shop Fashion Brands showed a fluctuating download trend, peaking at approximately 1.5K in mid-September. Active users saw a gradual increase, starting from 5.4K and rising to 6.3K by the end of the quarter.

sportscene Online Shopping maintained a consistent download rate, with weekly downloads ranging between 600 and 900. Unfortunately, no data was available for active users for this app.

For more detailed insights and trends, visit Sensor Tower.