AI Insights · Timothy · October 2021
Top 5 Shopping Apps on Android in Germany Q3 2021
Explore the performance trends of the top 5 shopping apps on Android in Germany during Q3 2021, including OTTO, Lidl Plus, Amazon Shopping, SHEIN, and Zalando.
During the third quarter of 2021, the top 5 shopping apps on Android in Germany showed varied performance trends in weekly downloads and active users. Here’s a closer look at OTTO – Online Shopping & Möbel, Lidl Plus, Amazon Shopping, SHEIN-Shopping Online, and Zalando – online fashion store.
OTTO – Online Shopping & Möbel
OTTO – Online Shopping & Möbel saw a significant rise in weekly downloads, peaking at approximately 55K in the week of August 23. The app maintained a strong presence with weekly active users, starting at around 730K and reaching roughly 886K by the end of September.
Lidl Plus
Lidl Plus had a consistent increase in downloads, culminating in about 42K in the last week of September. Active user numbers also showed growth, starting from around 621K and increasing to approximately 654K during the same period.
Amazon Shopping
Amazon Shopping experienced steady weekly downloads, averaging around 30K, and ending the quarter with approximately 34K downloads in the last week of September. Active users for Amazon Shopping remained robust, fluctuating around the 3.3M to 3.4M mark throughout the quarter.
SHEIN-Shopping Online
SHEIN-Shopping Online saw a downward trend in downloads, starting at about 38K and decreasing to around 23K by the end of August. However, it rebounded to approximately 28K in the last week of September. Active users showed a similar trend, starting at around 868K and dipping to about 679K, before rising again to roughly 738K by the end of the quarter.
Zalando – online fashion store
Zalando – online fashion store maintained a steady rate of weekly downloads, reaching a high of approximately 33K in the week of August 30. The app’s active user base remained fairly stable, beginning at around 453K and increasing to about 476K by the end of September.
These insights into the performance of the top shopping apps in Germany on the Android platform for Q3 2021 highlight the dynamic nature of consumer engagement and app usage. For more detailed analytics and insights, visit Sensor Tower.