AI Insights · Timothy · October 2021
Top 5 Apparel Apps on Android in Hungary - Q3 2021
In Q3 2021, the top 5 apparel apps on Android in Hungary showed varying trends in downloads and active users. Key players included SHEIN, CCC, efootwear, ABOUT YOU, and H&M.
The third quarter of 2021 saw interesting performance trends among the top 5 apparel applications on the Android platform in Hungary. Based on data from Sensor Tower, here’s a detailed look at the weekly downloads and active user metrics for SHEIN-Shopping Online, CCC club, shoes and fashion, efootwear - online fashion, ABOUT YOU Online Fashion Shop, and H&M - we love fashion.
SHEIN-Shopping Online exhibited a steady performance in weekly downloads, peaking at approximately 14.7K in mid-July. However, it saw a dip towards the end of the quarter, with downloads dropping to around 9.5K by early September. The app maintained a strong weekly active user base, starting at around 90.6K in late June and peaking at over 116K in mid-August before slightly declining to approximately 102K by the end of September.
CCC club, shoes and fashion saw a notable increase in weekly downloads, which surged from around 3.9K in late June to a peak of approximately 8.6K by the end of August. Weekly active users also grew steadily, starting at 15.2K in late June and reaching a peak of about 22.3K by the end of August, before slightly decreasing to around 18.9K by the end of September.
efootwear - online fashion experienced fluctuations in weekly downloads, with numbers ranging from approximately 2.9K to 4.9K throughout the quarter. Despite these fluctuations, the app maintained a relatively stable weekly active user base, starting at around 16.2K in late June and peaking at approximately 18.3K by the end of July, before stabilizing to around 16.6K by the end of September.
ABOUT YOU Online Fashion Shop also showed a steady increase in weekly downloads, starting at around 2.9K in late June and peaking at approximately 4.1K by the end of August. The app’s weekly active users followed a similar trend, starting at around 48.6K in late June and peaking at about 55.4K by the end of September.
Finally, H&M - we love fashion saw its weekly downloads fluctuate between 2.3K and 5K throughout the quarter. The weekly active users metric showed a more consistent upward trend, starting at around 47.7K in late June and peaking at approximately 55.9K by the end of August, before stabilizing to around 49.7K by the end of September.
These insights highlight the dynamic nature of the apparel app market in Hungary. For more detailed insights and data, visit Sensor Tower.
