Top 5 Apparel Apps on Android in France, Q3 2021

In the third quarter of 2021, the top 5 apparel applications on the Android platform in France exhibited diverse performance trends in terms of weekly downloads and active users. Below, we delve into the specifics for each app.

SHEIN-Shopping Online demonstrated consistent growth in downloads, starting at approximately 52K in late June and peaking at around 59.6K by the end of September. The app's weekly active users saw a decline from 1.56M in late June to about 1.20M in late July, followed by a rebound to approximately 1.28M by the end of September.

Zalando – online fashion store experienced a fluctuating yet generally upward trend in weekly downloads. Starting at around 23.4K in late June, downloads peaked at roughly 29.6K by the end of September. Active users also saw a positive trend, growing from 452K in late June to about 457K by the end of September.

Nike: Shoes, Apparel & Stories had varied weekly downloads, starting at around 16.3K in late June, peaking at 21.2K in mid-July, and ending at approximately 12.9K by the end of September. The app's active users showed a gradual increase from 112K in late June to about 126K by the end of September.

Blush Mark: Girls Happy Hour saw its weekly downloads fluctuate from around 16.2K in late June to approximately 17K by the end of September. Active users showed a steady increase from 20.6K in late June to around 30.5K by the end of September.

ABOUT YOU Online Fashion Shop experienced significant growth in weekly downloads, starting at around 9.3K in late June and reaching approximately 25.3K by mid-September. Active users also increased notably, from 44K in late June to about 77.3K by the end of September.

These insights were brought to you by Sensor Tower. For more detailed analytics and insights, visit Sensor Tower's platform.