AI Insights · Timothy · October 2021
Top 5 Apparel Apps on Android in Switzerland Q3 2021
Discover the performance of the top 5 apparel apps on Android in Switzerland during Q3 2021, including trends in downloads and active users.
During the third quarter of 2021, the top 5 apparel apps on the Android platform in Switzerland showcased varying trends in downloads and active user metrics. Here's an overview of their performance.
SHEIN-Shopping Online from Roadget Business PTE. LTD. maintained a consistent download rate throughout the quarter. Weekly downloads fluctuated slightly, starting at approximately 3.8K at the end of June and ending at around 3.4K by the end of September. Active users saw a gradual decline from 49.7K to 45.5K over the same period.
Zalando – online fashion store by Zalando SE experienced a notable increase in weekly downloads towards the end of the quarter. Downloads peaked at 4.4K in late August, up from 2.9K at the beginning of July. Active users showed an upward trend, growing from 78.4K to 86.4K by the end of September.
ABOUT YOU Online Fashion Shop from ABOUT YOU SE & Co. KG had relatively stable download numbers, with minor fluctuations. Downloads ranged from 2.6K to 1.4K throughout the quarter. Active users remained steady, increasing slightly from 14.2K to 15.3K by the end of September.
bonprix - fashion & style by bonprix saw a gradual increase in weekly downloads, starting at 2.2K at the end of June and reaching 1.7K by the end of September. Active users showed a similar trend, growing from 13.5K to 14.2K over the quarter.
H&M - we love fashion from H&M exhibited a consistent download rate with a slight peak in the last week of September at 2.1K. Active users saw fluctuations but generally increased from 60.7K to 60.9K by the end of the quarter.
The data for this analysis comes from Sensor Tower, where you can find more detailed insights and trends for these and other applications.
