AI Insights · Timothy · July 2021
Top 5 Utilities Apps in Europe: Q2 2021 Performance
Explore the performance of the top 5 utilities applications on a unified platform in Europe during Q2 2021. Data provided by Sensor Tower.
In Q2 2021, the top 5 utilities applications in Europe showcased diverse trends in weekly downloads, revenue, and active users, highlighting their popularity and user engagement on both iOS and Android platforms. Here’s a detailed look at their performance:
QR Code Reader · from TinyLab saw a steady rise in weekly revenue, starting at approximately $51K and peaking at around $107K by the end of June. Weekly downloads also experienced growth, reaching a high of about 132K in mid-May before stabilizing around 111K. The app maintained a strong user base with weekly active users fluctuating between 306K and 353K throughout the quarter.
NordVPN: VPN Fast & Secure by Nordvpn S.A. consistently performed well, with weekly revenue peaking at around $184K. Downloads followed an upward trend, reaching approximately 136K by the end of June. The app’s active users also grew steadily, starting at 1.09M and ending the quarter with close to 1.18M active users.
Onoff, published by ONOFFAPP, showed stable weekly revenue, hovering around $88K to $106K. Downloads for Onoff remained relatively constant, with a slight peak at around 7.8K in early May. Active user numbers held steady, fluctuating around 34K throughout the quarter.
Norton 360 Security & VPN from NortonLifeLock, Inc. experienced a significant revenue peak of about $90K in mid-April. Weekly downloads were highest at around 59K in early April but saw a decline towards the end of the quarter, dropping to approximately 34K. Active users for Norton 360 Security & VPN remained robust, starting at 468K and reaching over 516K by the end of June.
McAfee Security: Privacy & VPN by McAfee, LLC. had a more variable performance. Weekly revenue peaked at around $48K in mid-April. Downloads showed a declining trend, starting at 41K and falling to approximately 16K by the end of June. Active users saw minor fluctuations, maintaining around 288K towards the end of the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s platform.