AI Insights · Timothy · July 2021
Top 5 Shopping Apps Performance in New Zealand, Q2 2021
Discover the performance trends of the top 5 shopping apps in New Zealand during Q2 2021, featuring download and active user metrics.
During the second quarter of 2021, the top 5 shopping apps in New Zealand showed varied performance trends. This data, provided by Sensor Tower, highlights the weekly downloads and active user metrics for these apps.
SHEIN - Shopping Online saw a fluctuating trend in weekly downloads, starting at around 8K in early April and ending at approximately 7.3K in late June. The app's active users increased steadily from 67.5K to about 82K over the quarter.
The Warehouse - Shop and Save experienced an upward trend in weekly downloads, beginning at 6.6K and peaking at 8.2K by the end of June. Active users showed a slight increase from 46.4K to around 46K throughout the quarter.
Woolworths NZ demonstrated a significant spike in downloads, particularly in early May, reaching 9.2K. The active users also saw a rise, starting at 35.2K in late March and peaking at 42.7K in early June before slightly dipping to 36.5K by the end of June.
Wish: Shop and Save maintained a consistent download rate, fluctuating around 3.5K throughout the quarter. Active user numbers remained relatively stable, hovering around 98K to 105K, with minor fluctuations.
AliExpress - Shopping App experienced a decline in downloads from around 4K in late March to approximately 2.7K by the end of June. However, active users remained robust, starting at 128K and stabilizing at around 113K by the end of the quarter.
For more detailed insights into the performance of these apps, visit Sensor Tower.
