AI Insights · Timothy · June 2021
Top 5 Shopping Apps in Colombia: Q2 2021 Performance
Discover the performance trends of the top 5 shopping apps in Colombia during Q2 2021, including download rates and active user statistics.
In Q2 2021, the top 5 shopping applications on a unified platform in Colombia showed varied performance trends. Data from Sensor Tower highlights key metrics such as weekly downloads and active users for these popular apps.
Alibaba.com - B2B marketplace saw a fluctuating trend in weekly downloads, starting from around 98K at the end of March and dipping to a low of approximately 28K in early May. It then rebounded, reaching around 77K by the end of June. Weekly active users for the app were more stable, starting at 657K and peaking at 746K in mid-May before ending the quarter at around 682K.
Mercado Libre: Compras online maintained relatively steady download numbers, averaging around 65K to 70K per week, with a slight dip to 58K in late June. The app's active user base remained robust, starting at 2.47M at the end of March and peaking at 2.62M in late June.
SHEIN-Shopping Online exhibited a consistent download pattern, ranging between 39K and 50K weekly. Its active users grew steadily from 413K at the end of March to over 504K by the end of June, showcasing a consistent rise throughout the quarter.
AliExpress - Shopping App experienced a moderate download rate, starting at 44K at the end of March and fluctuating between 27K and 42K weekly. The app's active user count began at 896K and saw a peak of 916K in mid-June, ending the quarter at approximately 833K.
Finally, Leal had a notable surge in downloads, particularly in early May with a peak of 68K. It ended the quarter with around 37K weekly downloads. Active users for Leal spiked significantly, starting at 50K and reaching a high of 162K in mid-May, before stabilizing around 139K by the end of June.
For more detailed insights and data on these apps, visit Sensor Tower.
