AI Insights · Timothy · July 2021
Top 5 Shopping Apps in Central America Q2 2021
In Q2 2021, the top five shopping apps in Central America showed diverse trends in downloads and active users, reflecting varied user engagement levels.
The second quarter of 2021 saw notable activity among the top five shopping apps in Central America on a unified platform, with varying trends in downloads and active user numbers. Below, we delve into the performance of these leading apps.
SHEIN - Shopping Online maintained a strong presence with weekly downloads ranging from 250K to 322K. The app experienced a peak in weekly downloads at 322K in the last week of June. Active users also demonstrated consistent engagement, starting the quarter at approximately 3.5M and ending at nearly 4M.
Shopee MX: 9.9 Día de Compras had a dynamic quarter, with weekly downloads fluctuating between 235K and 377K. The app saw its highest download count in the first week of April with 377K. Active users grew steadily, beginning at around 408K and reaching 921K by the end of June.
Mercado Libre: Compras Online showed stable download numbers, mostly hovering between 201K and 278K. The peak in downloads was observed in early April at 278K. Active users remained robust, starting the quarter at 8.9M and ending at approximately 8.3M.
Amazon Shopping saw weekly downloads ranging from 129K to 165K, with a peak of 165K in the third week of June. Active user numbers were relatively stable, starting at around 3.1M and peaking at 3.4M towards the end of the quarter.
Alibaba.com experienced variability in weekly downloads, ranging from 43K to 148K. The highest download activity was recorded in the last week of March at 148K. Active users showed moderate growth, starting at approximately 1.3M and concluding the quarter at around 1.2M.
These insights highlight the diverse engagement patterns across the top shopping apps in Central America during Q2 2021. For more detailed insights, visit Sensor Tower.
