AI Insights · Timothy · July 2021
Performance of Top 5 News Applications on Unified Platform in Israel, Q2 2021
In Q2 2021, the top 5 news apps in Israel saw significant fluctuations in downloads and active users, with some apps experiencing dramatic spikes.
Throughout the second quarter of 2021, the top 5 news applications in Israel demonstrated diverse performance trends in downloads, active users, and revenue. Here’s a detailed look at how these apps fared during this period, based on data from Sensor Tower.
Israel Home Front Command saw a dramatic surge in weekly downloads in early May, peaking at approximately 31.8K. This spike was followed by a gradual decline, ending the quarter with downloads around 133. Active users also peaked in mid-May at 33.2K before experiencing a steady decrease, settling at nearly 16K by the end of June.
חמ״ל - חדשות מתפרצות בזמן אמת experienced significant growth in weekly downloads, reaching a high of 51.9K in the week of May 10. This increase was mirrored by active users, which surged to 92.3K the same week. However, both downloads and active users saw a decline towards the end of the quarter, with downloads dropping to around 1.6K and active users decreasing to approximately 23.9K.
X maintained a relatively stable trend in downloads, peaking at about 17.8K in early May and gradually decreasing to roughly 6.8K by the end of June. Active users followed a similar pattern, starting at around 889.8K and reaching a peak of 974.7K in mid-May before settling at approximately 926.5K. Weekly revenue for X fluctuated slightly, with a peak of $18 in early April and a low of $3 in early June.
אפליקציית החדשות של ישראל N12 saw its weekly downloads peak at 31.5K in early May, followed by a decline to around 2.8K by the end of June. Active users showed a similar trend, peaking at 277.8K in early May and then decreasing steadily to approximately 165.3K.
Finally, צבע אדום - התרעות בזמן אמת experienced a significant spike in weekly downloads, reaching 50.2K in early May before dropping to about 379 by the end of June. Active users followed this pattern, peaking at 35.2K in early May and then falling to approximately 590 by the end of the quarter.
These insights highlight the dynamic nature of news app consumption in Israel during Q2 2021. For more detailed analytics and trends, visit Sensor Tower.
