AI Insights · Timothy · July 2021
Top 5 News Apps in Austria Q2 2021: Performance Overview
An overview of the performance trends for the top 5 news apps in Austria during Q2 2021, highlighting key metrics such as downloads, revenue, and active users.
The second quarter of 2021 saw notable performance trends across the top 5 news applications on a unified platform in Austria. Here, we break down the weekly downloads, revenue, and active user metrics for each app, based on data from Sensor Tower.
Die Presse showed consistent revenue throughout the quarter. Weekly revenue peaked at around $5.4K in late April and then saw a slight dip, stabilizing around $4.5K to $5.3K towards the end of June. Downloads for the app were relatively steady, with weekly figures fluctuating between 268 and 421.
Kleine Zeitung experienced a gradual increase in revenue, starting at approximately $2K in late March and reaching up to $2.7K by the end of June. Weekly downloads saw a peak of 437 in late April, with numbers generally hovering between 281 and 412 for the rest of the quarter.
Handelsblatt - Nachrichten had a varied revenue pattern, with peaks and troughs throughout the quarter. The highest weekly revenue was about $1.1K in early May, while the lowest was around $505 in late June. Downloads remained modest, ranging from 91 to 197 weekly. Active users showed a stable trend, maintaining around 550 to 596 throughout the quarter.
BILD News - Live Nachrichten demonstrated a fluctuating revenue trend, with a high of roughly $1.1K in mid-June and a low of about $473 in late May. Downloads were relatively low, with weekly figures between 80 and 156. Active users remained fairly consistent, ranging from 1.6K to 1.7K.
Lastly, Krone ePaper showed moderate revenue performance, peaking at $671 in mid-April and then dropping to around $353 by the end of June. Weekly downloads were fairly stable, fluctuating between 178 and 282.
These metrics provide a snapshot of the trends in the news app category in Austria for Q2 2021. For more detailed insights and analysis, visit Sensor Tower.